Support

If you sell a product or service online, it's likely that your customers come from more than just the country where your business is based. If your chatbot can help users with everything from purchasing to getting customer service but only speaks English, you might turn away whole groups of potential customers. It is where a multilingual chatbot comes in. Multilingual chatbots can help businesses in many ways, from getting more leads to making more sales. But one of the most common ways to use a bot is to give excellent customer service on demand. A multilingual chatbot is a great way to do it if you want to make your business more open and accessible to new markets worldwide.

Today, the business case for a multilingual knowledge base is obvious. Expecting all global customers to read and use English documentation doesn't work anymore, and relying on users to turn on automatic browser translation is a risky compromise. For technical content, product steps, or troubleshooting guides, browser translation is too unpredictable. But when customers can’t find clear answers in their native language, they don’t give up – they simply open support tickets, flooding your queue with repetitive, easily preventable queries. To stop this flood of tickets, most companies try to localize their knowledge bases. But this is exactly where they hit a second, much bigger bottleneck: the KB localization process itself. In this guide, we will show you how to set up a continuous localization workflow for your help center: - We will review the best multilingual knowledge base software - Share 5 tips for technical writers to optimize content before translation begins - Explore advanced AI localization strategies that keep your documentation consistent. - Break down a step-by-step automation setup using ready-to-use Crowdin connectors. Before going to the practical tips, let's discover why a static knowledge base simply doesn’t work for a frequently changing product.

Help centers are a significant way to educate people about your product and communicate with them. Localizing your articles to clients’ native language is essential for this, as this way you can reach more people and build stronger relationships. Read on to find out how and what kind of content from your help center you can localize with our new Intercom app.

Whether you’re a global business or have the ambition to become one, you need to find a way to help customers in their native language. A multiple language help center can become a valuable resource for self-service. Your clients will be able to find the necessary answers before they even contact your customer success team. And more, a multilanguage help center can power up your support agents and help them provide consistent personal assistance. Integrate your Zendesk Help Center with Crowdin to seamlessly translate your helpful content. Turn it into a valuable source of knowledge for both – your global customers and your team.